BWI Marshall has awarded a contract to Clear Channel Airports, a division of New York-based Clear Channel Outdoor Holdings, for new digital advertising and signage programs to reach travelers at the airport.
The 10-year contract was approved by the Maryland Board of Public Works earlier this year. It is a revenue producing contract for the airport, though the revenue it creates under the revenue-sharing contract will depend on advertising sales.
Clear Channel Airports’ work at BWI is now underway, with most upgrades expected to be implemented by spring 2021.
It will provide a terminal-wide advertising network and multiple passenger engagement features.
Click here to read the rest of the article written by Jeff Clabaugh over at WTOP
